That rare moment of clarity
Not sure if it’s clarity really - but at least a moment where I can sit and think yes - I’m happy with my lot. Perhaps it was sitting in the warm afternoon sun with one of barista Ben’s freshly made coffee’s, the savoury muffin or the time-out from entering yet another movie into the system. There is a sense of accomplishment having got APPLEBOX up and running .. I now understand why most business ideas fail outright - not because of the idea itself, but because of all the points of failure that must be passed each and every step of the way.
It’s a helluva effort to navigate through these, and having the right help is essential. Not that APPLEBOX is a dead cert … yet. There’s a heap of hard work ahead, and having been in the store now 7 days a week for 6 weeks straight (Susan picks up the morning shifts so I’m not dead on my feet yet), I think I’ve done what I can from behind the counter. It’s been great being the face of my own business, but it’s almost time to get back to the software and begin taking it to the next level (and fix a few bugs!). My sis Sarah took a long planned 6 week break after getting us to our opening, so she’ll be ready to kick on when she gets back.
It’s all good!